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Matt Dibble the Storyteller

in Introduction by

Have you heard about the trend in storytelling? The idea of becoming a subject matter expert using videos, e-books, blogs, infographics, and speaking engagements is becoming more and more popular. What’s a story? How does a story develop? Why do people care about ‘storytelling’? Matt Dibble of Final 5 joins me for the first Detroit is Different Podcast of 2018 and we explore storytelling and more.

Check out the Podcast Here:

Read Along for the transcription by Brandy Byrd below:

M: Detroit is Different, what’s up?!

K: Alright, we’re perfect. Alright, it is Friday, December 22nd, 2017. Very close to Christmas, Kwanzaa, Hanukkah is already going on or it has passed, and I don’t know what other holidays people celebrate, but for us, I have a basketball junkie and somebody that is very linestep with what I do with Creative Differences and Detroit is Different. A content creator, a creative, and like I said, I’m going to lead with basketball because there’s a lot of basketball stuff happening around Christmas.

M: It’s a good time, man.

K: That’s when the NBA season starts. Matt Dibble, how you feeling?

M: What’s up, man? I was just saying I went and saw some high school hoop last night. That game–I’ve missed high school basketball, and I didn’t realize it. It’s so pure, it’s fun, man.

K: Oh yes. High school ball is one of the few games where a team can be down 25 points with five minutes left and just due to the spirit of it and mental air, and then the court and the crowd–it’s a different feel.

M: Yeah, I mean, you’ve got 16 and 18 year old kids, right? I think there’s this idea of it’s never really over, and I think that’s attractive to people, it’s never over until it’s over, and you get that with high school sports. I’m a big NBA fan, too. I love college hoops. College hoops is probably my thing. I’m a Spartan. What do you think about the Pistons this year, man? They’re kind of black and white, aren’t they?

K: Yeah, the Pistons have an identity I really… okay, I’m not the biggest Reggie Jackson fan. So because of that, and he’s a big integral part of the Pistons–

M: What don’t you like about Reggie?

K: Sometimes I think he can be more of a… and I guess it’s not even really his fault in this era of basketball, but I don’t think he’s making the other players around him better, you know? And that’s a very tough thing to say and to do, but if he can make the players around him better, and the Pistons need a guy to do that, and I feel like he could fulfill that role. I mean, when I look at what Oladipo is doing in Indiana this year by making the guys around him better, and he’s playing phenomenal, too, but he’s making the guys around him better, I’m like, damn, Reggie can do some of that same stuff.

M: Yeah.

K: Because I look at them as comparable players, you know?

M: Yeah, Reggie has had a couple tough years, and I think if Reggie is playing well, then he’s able to make everyone else better. If Reggie is scoring, then he can make other people better, and I think when things don’t go well–so when they went on that eight game winning streak, he was ballin, and him and Drummond looked like this combo that’s going to be tough to beat in the east, and then they lose seven in a row and he’s not scoring and he’s getting upset and him and the coach are taking shots at each other. It’s like, when things aren’t going well, you’ve gotta maintain, too, you know?

K: Yeah, and like I said, so much stuff has grown with basketball. Magic Johnson and Isaiah just had that discussion and I haven’t even watched it yet, but I’m very interested in that. What we think about what has happened in my lifetime of watching basketball–that’s my favorite sport–and just the way that players look at the game, players look at branding, players look at making money, players just look at their whole career, one step is, I want my team to win, and another step is, this is a profession. And I feel like I see that more and more, so I kind of understand you really want to get that 25 points a night so that can lead to your $50 million contract, you know? But it comes at the detriment of the fan for like, man, this could be a better team.

M: Yeah, I know we’re not here to talk basketball. I could, all day, but I think the NBA right now is like there are three teams that are going to win it, or that could win it, and then everyone else is just kind of playing for contracts.

K: Yeah.

M: You know, like if you’re on the Warriors, you want to get yours, but we’ve gotta play ball. We’ve gotta win, we’ve got records to break, we’ve gotta get that number one seed, get in the playoffs and win another one. But if you’re playing for the Pistons, I mean, you really don’t have a shot, do you?

K: I mean, it’s–

Keep Reading

My Detroit Story: 2001 Detroit & Michigan DECA Conference

in My Detroit Story by

“I never liked school.” That’s one of the most synonymous statements I’m known for. This comes as a surprise to many people today, because of my writing, reading, and 4.0 grade point average at Walsh Business College (in Troy MI). I’ve always been frustrated in class because I never understood how lessons are chosen to teach? (IN EXAMPLE: If I’d rather study Tupac Shakur than Shakespeare, why can’t I?). So graduating from high school in 2001, it was a surprise to myself, and others the way I flourished in DECA.

DECA (Distributive Education Club of America) is a school organization built to teach students ways to market products and services. Throughout many high schools it’s recognized as the organization that runs the school snack shop (IN EXAMPLE: the DECA Store). Marketing is the discipline I enjoy most today. I have always had a great appreciation for it. I believe through marketing you tell the story of a product or service with an understanding of how customers listen. Brainstorming ideas about how, why, and what products and services people would be drawn to is as simple as free-style (improvisational rapping) is to me. I love developing comprehensive, conceptual, and creative ideas (DetroitisDifferent). So unlike English, Physics, and Global Issues I actually applied myself in my Marketing class at Northwestern HS. My teacher Mrs. Bowman was also the finest teacher at Northwestern HS. I’m sure that encouraged me as well.

Mrs. Bowman registered all Marketing students to be a part of DECA. DECA met twice a month. I never attended a meeting.

I believe schools are deemed ‘good’ or ‘bad.’ Based upon this label administration, programming, and resourcing is given to a school. Northwestern was a ‘bad’ school in 2001. Resources in security (Detroit Police Dept Gang Squad officers and weapons & drug sweeps); graduation assistance (night school and GED training); and few school groups (clubs and organizations) made up Northwestern HS in 2001. So as one of the few students with high report card markings, and decent attendance I was a part of many of many academic competitions. I generally found out the day of the event that I was a member of the Debate Team, Science Club, or Essay Contest. So in the Spring of 2001 when Mrs. Bowman told me I was a part of the city-wide DECA competition with DPS (Detroit Public Schools) I welcomed it as a day away an d out of class.

That day, at the Wayne State University Student Center’s 2nd floor forum, I joined many of the other ‘nerds’ from Northwestern HS in DECA. As usual I walked my own path. I was the only Northwestern HS student who did not work in a group. My Experience working with Burger King and Taco Bell (at that point in my life) led for me to select Quick Service Restaurant Management as my DECA discipline. Thereafter, I was asked a series of questions by business owners about how, why, and where I would market my business? What demographic/ target marketing tools would I be able to use.

After 4 hours of questioning & quizzing, and a free Subway sandwich, I won the silver medal in DECA DPS’s competition for the day. Mrs. Bowman was excited because no Northwestern HS student (till that point) individually qualified in the DPS DECA competition. I also won a place in DECA’s statewide completion. Mrs. Bowman told me that for one weekend at the Hyatt Regency in Dearborn MI the DECA Conference would happen, and I need to attend. I agreed. She also told me that the DPS DECA president specifically said “if he wasn’t so hip-hop he would have won the gold medal” (in reference to me.) Till this day I’ve taken that criticism as one of my favorite compliments.

Into the state conference the scenario changed. The Hyatt Regency in Dearborn in 2001 was one of the coolest hotels in the area. The setting matched the completion. Hundreds of students across the state filled the hotel. The state completion began with a written test of 100 plus questions to qualify to compete. I qualified easily. Thereafter the state completion had an oral exam. I scored one of the highest scores of the 2001 DECA competition for my oral exam. Finally the interview segment closed my DECA state competition. This is where I imagined launching my own fast food restaurant. I smashed the interview segment. I was the only DPS student who received an individual gold medal for the 2001 Michigan DECA competition. I won the placement, and trip to Orlando FL for the national competition. It fell on the same day as my Senior Skip Day, so I passed.

It was, and is encouraging to know my ideas can be understood and appreciated by others. Also it’s humbling to know it’s people who believe in my abilities when/ where I am finding the faith to. Mrs. Bowman always encouraged me to challenge DECA as opposed to the opposite. I did.

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