Capturing the culture that makes Detroit what it is.

2018 Underground Hip-hop Awards & Uncle P

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Did you know Detroit’s Underground Hip-hop Awards has grown to welcome over 20,000 voters in categories ranging to female rappers, music videos, Hip-hop DJ’s, and club promoter of the year? Sunday, January 7, 2018, at St Andrew’s Hall in the heart of downtown acts ranging from Stretch Money to Sada Baby and more will all be nominated. Come witness the underground hip-hop scene which Breakfast Club radio host Charlamange the God calls the best hip-hop scene in the world. If your interest was peaked by the DIA exhibit featuring photography of Detroit hip-hop artists, you owe it to yourself to witness hip-hop culture produced by the Detroit hip-hop community.

Uncle P of Detroitrap.com talks about the 2018 Underground Hip-hop Awards

What began as a journey engaging hip-hop audiences, has grown into a career as a marketing consultant. As business people have seen my work, I was propositioned many times to provide graphic design, photography, videography, event planning, website development, and social media campaigning. These initial business contracts inspired me to build Creative Differences Marketing. I’ve balanced my entrepreneurial experience with formal education from Walsh College of Business and Accountancy. My degree in Marketing serves me well in understanding many of the formal, universal, and theoretical marketing approaches used in corporate environments. Formulating this business model has been anchored by the success of my BLOG ‘Detroit is Different.’ I create all content for Detroit is Different. This serves as a prototype of the ways I can design events, websites, graphics, music, podcasts, social media campaigns, and e-mail campaigns. ‘Detroit is Different’ focuses on the people and places of Detroit that add to the culture. Through these people and places, themes are driven. These themes will partner with, sponsor, and advertise for businesses and organizations using this innovative multilevel marketing approach.

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